Herzog and de Meuron at Yale - Jacques Herzog lecture, sketch 21

Prada store by Herzog & De Meuron, Tokyo.

Architecturally, the most outstanding store is that in Aoyama, designed by Swiss architects Herzog & De Meuron. This store marked a new concept in what a retail building could be, a concept that Prada itself had started with its first Epicenter in New York’s Soho, designed by Rem Koolhaas and his Office for Metropolitan Design.

http://retaildesignblog.net/2011/07/29/prada-store-by-herzog-de-meuron-tokyo/